Passion of the People – 1.6.3
The Development of Tourism Offers for Star Tourism
Tourism is a rapidly developing industry that is constantly developing services that could be offered to potential consumers. The quality of the experience has become a prerequisite to remain competitive in the tourism industry. Tourists are becoming more and more demanding in terms of experiences, so the offer is being upgraded accordingly.
With increasing public awareness of the effects of light pollution, star or astronomy tourism has begun to develop and is a potential attraction for visitors to destination areas where dark skies can be enjoyed without artificial light. This presents an opportunity for locations that offer stargazing, such as astronomical observatories, amateur astronomy organizations that offer public programs, or national/local parks.
The roots of astronomical tourism go back many centuries in widespread localities, whose purpose was related to agriculture and other traditional practices, such as Stonehenge, Nabta Playa, Chichen Itza and in the United States of America for example Mesa Verde, Chaco Canyon and others. Break with those times, today’s star tourism involves traveling to the park and enjoying the beauty of the sky. Star tourism is offered in many ways: sun gazing, multimedia presentations in the evening, night sky viewing and full moon walks. It is an added value for the existing tourist offer in destinations where the conditions for such an upgrade of the tourist offer are possible.
Star or astrotourism experiences today can fall into various groups of offers and travel packages including:
1. Observations of the sky in observatories: astronomical observations supplemented by tourist services and usually involve the use of a telescope.
2. Outdoor observation excursions: travel to dark places (by car, on foot, on horseback, etc.) to observe the sky with the naked eye or with binoculars or a telescope.
3. Tours of scientific facilities: refers to visits to scientific observatories, those with advanced technologies, as well as those with a more historical character. They usually cover the use of telescopes and the space where astronomers work.
4. Accommodation and astronomical observations: this refers to hotel services that include activities and possibly decorations related to astronomy.
5. Solar observations: conducted during the day, they involve observing the Sun using solar telescopes or specially adapted telescopes (i.e. with special filters).
6. Astrophotography: this includes everything from renting specially equipped telescopes to beginner and advanced level workshops on celestial photography.
7. Lectures and courses: presentations on astronomical topics, given by guides, astronomers or other experts, along with astronomical observations.
8. Tours of astronomical exhibitions: visits to museum exhibitions or outdoor exhibitions (astronomical parks) centered on the theme of the cosmos and/or the way of its study.
9. Audiovisual presentations: these consist of shows projected on planetariums – fixed or portable – and videos and digital presentations made by guides or individuals with knowledge of astronomy.
These are just a few examples of star-related tourist offers. Of course, in this type of tourist offer, it is possible to combine different types of tourist products, thus preparing tourist packages that include other tourist offers (gastronomy, trekking, etc.)
Further resources
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Videos
Travel Trends 2019: Astrotourism – Stargazing Tourism
Astro-tourism and stargazing in the clear skies of Western Australia
Feeling the Universe – Astronomy Ireland
Astro Turismo Stelle Cadenti – Claudio Ricci Italia Turismo
Online Resources
Why astrotourism is the new travel trend
Il fascino dell’osservazione solare – Astroshop.it
Astrofotografia: introduzione alla fotografia astronomica – Primaluce Lab
Astrofotografia, Guida base per la fotografia del cielo stellato – Passione Astronomia
Further Readings
The Rise of Astrotourism Could Potentially Be Its Downfall
Best Places and Experience for Stargazing
Osservare il sole – U.A.I.
Teaching Materials
World’s first starlight tourism destination
Corsi e Conferenze – Osservatorio Astronomico Copernico
For Kids
Astronomy and Space for Children